Airtable consulting

Airtable systems that run your business.

Superclock designs, builds, and supports operational Airtable applications, including bases, automations, integrations, and AI agents, for teams that need working software for working processes.

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What I do

Airtable, end to end

From first workflow map to a system your team owns, plus the automations and AI that make it earn its keep. Focused on SMB teams (1–300 people) in construction, manufacturing, real estate, and healthcare.

Workflow Discovery

Map how work actually flows today, then design a system that fits it.

Solution Design & Implementation

Multi-table bases, interfaces, and formulas built to a clear spec.

Automations & Integrations

Connect Airtable to your other tools and services.

AI & Field Agents

Put Airtable's Field Agents and Hyperagents to work inside your records.

Data Migration

Move spreadsheets and legacy tools into a clean, documented schema.

Ongoing Support & Break-Fix

Keep what you rely on running, and fix what breaks, fast.

Training & Change Management

Standard operating procedures, tutorials, and walkthroughs so your team owns the system.

Selected work

Recent engagements

Two current engagements, anonymized at the client's discretion.

Enterprise software · Sales & Marketing operations

Sales intelligence that scores itself

Designed and built a sales & marketing operations base for an enterprise performance-management software company: the backbone for sales intelligence, pipeline review, and content delivery.

  • Three-table system with weighted lead scoring
  • ~95% automated data-to-lead linking
  • Six AI 'Field Agents' running 'Needs Analysis' on every lead
  • Diverse data sources: Product-analytics sync with operational records
Healthcare · Sales & Onboarding operations

A five-week path from spec to paid enrollments

Scoping a self-serve enrollment MVP for a healthcare concierge service. Requirements, architecture, and a proposal are defined; Next step is the build that enables live revenue collection and customer support.

  • Tech stack: Airtable + Fillout + Quo/OpenPhone + Stripe Payment Links
  • Clinical-boundary data guardrails designed in from day one
  • Delivery includes SOPs, a recorded walkthrough, and a 14-day warranty
  • Schema shaped for a clean v2 expansion path

Background

Two decades of shipping systems

Superclock's roots are in business process automation. That background is what turns an Airtable base into structured process, structured data, and enhanced automation, with Field Agents and Hyperagents doing real work inside your records.

Enterprise depth

15+ years building enterprise systems, including a compliance-critical re-platform serving 5,000+ R&D users at a Fortune 20 manufacturer.

Consulting delivery

Client-delivery leadership at a 35-person software consultancy serving international institutions and AI-industry leaders.

Owner's mindset

Founded, operated, and sold multiple small businesses, so systems get built for the P&L, not just the demo.

How it works

A clear path from idea to handoff

Intro call

We talk through the workflow and the outcome you need.

Proposal

A written plan with clear deliverables, timeline, and pricing, at hourly rate or fixed scope (when the build is well defined).

Build with weekly demos

You see working software as it comes together, live or recording.

Handoff

SOPs, a recorded walkthrough, and a 14-day warranty.

Have a workflow that should be software?

Book a 30-minute intro call and we'll figure out whether Airtable is the right fit.

Book an intro call